Structuring Communication Around Race and Racism

In this video marketing expert and minority community leader, Sophia Johnson, President of ABI will be discussing how companies can communicate their support of racial equality without sounding tone deaf and the actions companies can take to address systemic racism. Sophia is a speaker, influencer and the founder and president of ABI, a Dallas-based advertising and marketing firm. Launched in 2003, the firm has grown to become a leading agency for the transportation, education and healthcare industries and for non-profit organizations.

BOOKS

The Warmth of Other Suns

Just Mercy

The New Jim Crow

ONLINE VIDEO AND ARTICLES

How to Deconstruct Racism

https://www.ted.com/talks/baratunde_thurston_how_to_deconstruct_racism_one_headline_at_a_time/up-next

Protests

https://www.youtube.com/watch?v=v4amCfVbA_c

Education/Wealth and Race

https://www.fastcompany.com/90461708/why-wealth-equality-remains-out-of-reach-for-black-americans

Blacks in Corporate America

https://www.forbes.com/sites/patricialenkov/2020/06/07/beyond-commitment-improving-black-leadership-in-corporate-america/#2a39f4d3257d

The Confederacy

https://www.nytimes.com/2020/06/26/opinion/confederate-monuments-racism.html#commentsContainer

History of Slavery Reparations

https://www.wsj.com/articles/the-long-history-of-american-slavery-reparations-11568991623

The 13th Amendment

https://www.history.com/topics/black-history/thirteenth-amendment

Lynching in America

https://eji.org/wp-content/uploads/2019/10/lynching-in-america-3d-ed-080219.pdf

Red Summer of 1919

https://www.history.com/news/red-summer-1919-riots-chicago-dc-great-migration

Reparations for Slave Owners

https://www.nytimes.com/2019/04/16/opinion/when-slaveowners-got-reparations.html